In case you've been living under a rock, here's the latest music video from my favorite band, OK Go:
The video is for their latest single, "White Knuckles," and proceeds from the sale of the video go to the ASPCA. After their recent break with Capitol Records, it's definitely interesting to see a band use their popularity to help animals. But, as animal lovers themselves, it's not surprising in the least. In fact, Damian's own dog makes a cameo in the video.
OK Go is also re-releasing their CD "Of the Blue Colour of the Sky," this time as as an "extra nice edition," complete with bonus tracks and access to a digital vault of songs that the band plans to frequently update.
It seems that fan-oriented bands are calling it quits with record labels far more often lately. Whether over creative differences, monetary disagreements, or even things as simple as youtube, there is nothing better than seeing a band able to do what they want, and when they want to. OK Go has proven that you can go from a major label to a self-funded band, and end up faring better than the businessmen.
You can purchase the video, the new edition of the CD, dog collars, autogaphed trash cans, paper airplanes, and more at the band's website, http://www.okgo.net/. You can also hear remixes of "White Knuckles" and buy tickets to their upcoming shows. They will be playing Terminal 9 in Brooklyn in a few days.
Seriously, just check them out. If you're not convinced, you must not feel emotion. They are an awesome creative team.
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